Bluish
Bluish is a digital design studio run by Dulcie Fulton. I've been crafting refreshingly simple websites & brand identities since 1996. I can make something lovely for you too. Please get in touch for a chat.
Waterstones Children's Book Prize infographic
Illustrative infographic commissioned by Riot Communications. It shows the likely traits of a winner based on data culled from a highly scientific questionnaire which polled previous winners.
Ludlow Ledger
A letterpress logo and masthead for Ludlow's newest newspaper of craftfolk, culture, history and landscape.
Berrington Press
A simple little responsive site for family-run artisan letterpress and intaglio printers in Herefordshire. Plenty more to come. It'll evolve over time.
Rooftop Theatre
Website design and build for Ludlow theatre company. Image mosaics allow fresh and ever-changing displays of photos on homepage and past productions.
Georgina Franklin Jewellery
Responsive website for designer maker specialising in bespoke handcrafted silver jewellery. A clean, minimal design with lots of white space to set off the work. Fullscreen slideshows add richness and narrative.
Georgina Franklin Jewellery
Brand identity for designer maker specialising in bespoke handcrafted silver jewellery.
Orange B letterpress print
A3 letterpress print using beautiful old wood type. Limited edition of 5. £35 from Mostly Flat. There's also a brown-only version (edition of 10).
Boy! Bring me gin letterpress print
A3 letterpress print using beautiful old wood type. Limited edition of 25. £35 from Mostly Flat. Printed on a Vandercook cylinder press at The Grange in Shropshire.
Riad Kitula
Website design and build for a luxury holiday rental in Morocco. Primary objective: to generate booking enquiries.
Lagoon Lodge
The sister site to Riad Kitula for a luxury holiday rental based in Oualidia. Both sites cross-promote the other.
Snibston Discovery Museum
Website design through tech agency Black Radley, who headed up the project.
Caroline Bennett
A simple one-page site for a sculptor. Design has been pared down to the minimum to allow her work to take centre stage
Science Photo Library
Having worked with SPL and their in-house developers since 1999, I'm responsible for website design and some of the front end build. This screenshot shows my redesigned search interface. We've recently added ecommerce.
Complete Balance
Website redesign for Bowen, Kinesiology & Reiki therapist Helen Mawson. Content managed using Perch.
Complete Balance
Brand identity for Bowen, Kinesiology & Reiki therapist Helen Mawson.
The Eclectic Sofa
Website for a monthly event I run; a casual get-together for local creative folk in and around Ludlow.
Eastern Cathedrals
Website design, under direction from BridgingUnit, for a group of cathedrals in the East of England.
Eastern Cathedrals
Brand identity, under direction from BridgingUnit, for a group of cathedrals in the East of England.
Mediabitch
Brand identity for feisty PR firm.
Roy Abbott Artist Blacksmith
An evocative and comprehensive site showcasing the ironwork of designer maker Roy Abbott.
3Geese
Brand identity for a community-driven inspirational site for women.
Peter Ashworth Photography
Super-simple website designed to focus attention on Peter's stunning photography.
Shropshire Guild of Contemporary Craft
Website showcasing the work of local craftspeople. Designed by Bluish and built by Losource. Content managed using MODx and maintained by client.
Shropshire Guild of Contemporary Craft
Logo for a group of contemporary craftspeople based in Shropshire.
Robbie Williams "Radio"
Complex skinned QuickTime player: a hand-drawn radio (by yours truly) with a dynamic audio interface that launched 19 track-specific sub-skins. Handwritten/ drawn content screens. Full of information, imagery, audio and video, it won Best Digital Promotion in the 2005 BT Digital Music Awards.
Robbie Williams "Live at Knebworth"
Skinned QuickTime player with an elaborate window mask and shaped video playback area. Won an Apple Design Award in 2004: "Best QuickTime Content for Promotion".
The Concretes
A deceptively simple Flash mailer inspired by paper engineering. Pull, rotate and slide to select content. Had a lot of fun doing research for this one....
Starsailor
A subtle, dynamically sizing Flash band site designed to work equally well on small and large screens.
Ed Harcourt
Skinned QuickTime media player with a complex window mask. The video had a commentary track that could be toggled on or off during playback.
Stephen Jones Millinery
A site for the top London milliner. It's updated quarterly in line with the fashion seasons. Redesign in progress.
Doves "The Last Broadcast"
An ambient, algorithmic screensaver which reflected the time of day and updated itself via the web. At night, televisions flickered in the windows. At dusk, rubbish bins were left out for collection. When the album went to number one, there was a two-day party in the house, and a TV thrown out of a window.
Pink Floyd "Echoes"
Rich media Flash site, which won 'Best Promotional Campaign' in the 2002 BT Interactive Music Awards. Pictorial random navigation connects images, anecdotes, lyrics, video and audio. Other elements included a timeline, ambient screensaver & skinned QuickTime media player.
Storm Thorgerson
Portfolio website for renowned album sleeve designer Storm Thorgerson, showcasing a diverse and extensive range of his work. Non-linear multi-mode Flash navigation system allows users to view by type, artist and date. Since Storm's passing I now work with the studio, who are continuing with his blessing.
Bluepet
A selection of illustrations featuring the Bluepet character.
Bluepet
Identity for a healthy pet supplies company; a hybrid cat/dog character who featured on the website.
Arabian Eye
Identity for a photo library specialising in high-quality Middle Eastern and Islamic imagery.